“I’m not a big fan – call me by my first name please! When they address you by your name, it shows they’ve taken the time to do their research.
But I try to be empathetic in some cases – it’s still another person on the other end of the email. So if something does pique my interest, I will look at the email and in some cases, I have been pleasantly surprised and found good opportunities.”
And “Dear Mom”? The only people who call me Mom are my kids.
We are using social media to start our own businesses and so much more. We are confident women with excellent networking skills and strong relationships. Even in the midst of a roaring recession, we mere “bloggers” are actively seeking ways to monetize our blogs and generate additional income through consulting, speaking appearances, filling out surveys, attending meetings and becoming voices for brands. More and more “moms” are crowd-sourcing issues and joining forces to help teach mom to business relationship-building skills. Even between having multiple children, managing a home and running a business, we are moving at light speed.
And the PR firms and companies looking to leverage us on behalf of brands need to know it’s all about relationships. And relationships start with knowing my name.