Pregnant Boy Ads to Curb Teenage Pregnancy?

Moms In The Know

Pregnant boys ad750,000+ teenage pregnancies happen every year–about three out of every 10 American girls. In fact, we have one of the highest teen pregnancy rates in this hemisphere.

Can images of teenage boys with very pregnant bellies help curb teenage pregnancy? A new ad campaign in Chicago thinks it will.

I’m not sure especially when you consider the statistic that 8 out of 10 teenage fathers never marry the mother of their child. I asked my son and his girlfriend who said, “That’s impossible. It has shock value, but beyond that I would laugh at that.” Laughter was so not the objective of the campaign.

Consider this 50 percent of teens never consider how an unexpected pregnancy will affect their life. As a mother of a teenager daughter, I very early on when the discussion of the birds and the bees came up told my daughter I would take her to the doctor for birth control. We had a whole discussion of the importance of having a child when she was ready for one. She was shocked but happy that I would do that for her. And fully admitted she wasn’t ready for the responsibilities. And the thought of giving birth was terrifying. But is that enough to stem the possibility? Does fear work?

So what did seem to have impact was when I asked them, “Did you know 25% of teenage moms have a second child within 24 months of the first?” That was a very scary proposition to them.

What conversation will you have with your child?

Sources: The National Campaign to Prevent Teen and Unplanned PregnancyStayTeen.orgthenationalcampaign.orgCDCGuttmacher Institute

3 Responses to “Pregnant Boy Ads to Curb Teenage Pregnancy?”

  1. Maria and Holly – agree. Although it’s shocking, it’s off-message. What is the glance-at net takeaway when the image is absurd. It almost works AGAINST message by showing something implausible.


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