On October 11 girls and their adult allies are taking over Times Square. We are the Brave Girls Alliance. We know that gender-stereotyped media, toys and products are a risk to healthy and empowered girlhood. As a passionate advocate of girls, I ask you, your company, and the girls you care about to join our worldwide campaign launch in New York City.
Why Times Square?
It’s the intoxicating, electronic, pulsing epitome of the media messages that bombard girls and boys with persuasive stereotypes every day. Can you imagine a better place to attract public attention and raise the issue of harmful gender stereotypes?
Why a Times Square electronic billboard?
- 1.5 Million Pedestrians Daily
- 56,000 cars daily
- #1 Global Branding Location
- Home to ads from many media and toy companies
And all those eyes will see constructive, proactive and very inspiring messages being displayed to millions and millions of people. Messages aimed at media, toy, and product creators, retailers, and major corporations.
Why October 11?
It’s the second International Day of the Girl. Celebrate with us by flashing powerful tweets and messages from Brave Girls allies on a billboard. 40 messages/tweets per hour.
Already, Brave Girls Alliance has received $8,163 from generous supporters. We’re well on our way but we still need your help to reach our $25,000 goal by Sept 11 to rent our first billboard in Times Square. When we meet the funding goal we have even more exciting plans to share with you for Oct 11! All funding over $25,000 will seed similar campaigns in other media hotspots around the world.
Click here to contribute!
What You Get
This is perfect for:
- Parents, educators, girls and the people who love them to express their empowering views.
- Experts and girl empowerment organizations to push forward change.
- Schools and Universities to engage students in media literacy and showcase some of their opinions and ideas.
- Companies and brands to express their support for girls and show our communities that you are interested and listening.
Please share our campaign on social media and encourage your friends to support it, too. Remember to express your voice and opinions using the hashtag #BraveGirlsWant on Twitter, Facebook, Google+, and other social media that you are a part of.
Check out Brave Girls Alliance to learn more and find other ways you can be part of the change we’re making.
Thank you for your support!
Nancy Gruver is founder of the groundbreaking safe social network and magazine for girls ages 8 and up, New Moon Girls, author of How To Say It® To Girls: Communicating With Your Growing Daughter (Penguin Putnam, 2004), speaks and blogs on girls’ issues, parenting, and media. www.newmoon.com & www.daughters.com